I will go against the tide here and welcome this change. The web is powered by advertising and tracking. It will happen whether Mozilla is part of it or not. In that case, I would much rather have a website using a Mozilla advertising service that is more ethical and respects the user more than the ones from big tech. It’s a lesser of two evils and I support this. I would of course rather have no ads at all but we don’t live in a fairy tale world and evil companies exist. And like most ads currently in Firefox, I fully trust we will be able to disable them easily, just like we can right now.
I think this is a good thing that Mozilla is finally trying to distance itself from Google’s money because it ensures that maintaining the nonprofit is more sustainable
If Mozilla starts being aggressive to ad blocking, I’ll agree with the common opinion on this post. But for now I’m more less neutral. If the choice is Mozilla dies or they do some ad stuff, I’d rather the latter. Whether the current and former people running Mozilla have made the right decisions or not to get to this point is kind of irrelevant, because people do not want Mozilla to disappear (even if they claim otherwise) because Mozilla is still a major driver of privacy-oriented work in w3c and web in general.
Aside from that… The only real way to stop ads and tracking, or at least prevent selling and sharing of data outside of the 1st party collector, is a legal path. Whether Anonym/Mozilla is as private as they are claiming, their intent is at least what a realistic legal solution to web tracking would condone that would continue to allow for revenue via ads. There is no way ads will ever go away in a capitalist economy, so it’ll need to do something, blocked or not.
Can one thing please not be full of adverts :( I’ll pay for the browser, I just want marketers to fuck off for a while lol
Did I miss something? I don’t think the browser is going to be full of ads?
Not that they’ve announced yet, I just meant more broadly I am very sick of advertising and adverts
Realistically, I don’t think so either. Pessimistically, I give it until Jan 1st, 2030.
Your pessimism is more optimistic than my optimism
Mozilla actually has (had?) ads in Firefox, right on its default start page.
Right and that has existed long before this acquisition. And I can’t find anything in this article suggesting that the start page, or anywhere else, is going to be reallocated towards new ads which is what it sounds like the commenter above me was suggesting.
You can easily turn them off in settings
Opt-out can never be the right answer.
Would you prefer Mozilla to not exist? They’re trying to find revenue streams other than the money they get from Google.
The current incarnation of Mozilla would not be any meaningful loss to me.
Well it would to everyone who relies on Mozilla for making the only current alternative engine to chromium. Mozilla dying would harm its forks, too, and finally give chromium a total monopoly
I would prefer Mozilla to ask. Some options:
- on first install, pick your poison - donate, accept ads, or accept negative karma
- pay to remove ads on a page - you’d pay into a bucket, and payments to remove ads would subtract from that
- more optional, revenue-generating services (e.g. push their VPN harder)
Because of propaganda, people find it easier to imagine the end of the world before the end of capitalism. Just the same, theres lots of commenters here that could imagine the end of the internet before they imagine the end of advertising on the internet.
I honestly never expected the final death blow for Firefox to come from Mozilla.
Eh, they’ve been speedrunning this for years, this is just the most efficient way to get to the end goal of complete ruin.
I have a few alternative ideas, but I honestly don’t think they’re interested in hearing them.
Maybe they’ve been infiltrated by bad actors from Google, parading around as pro-privacy frauds.
Mozilla’s PPA was developed in collaboration with Facebook. While we don’t usually think of that company as advertisement centric, they are, just moreso within their own walled garden of a social network.
parading around as pro-privacy frauds.
Here’s a frighteningly accurate prediction from The Register, written back in January:
…Baker notes: “We need to be faster in prototyping, launching, learning, and iterating … This requires rich data, and so we will be moving in that direction, but in a very Mozilla way.”
Surely not slurping telemetry?
According to the report, the “Mozilla way” is all about privacy, encryption, and keeping customer data safe. Hopefully, it will also be about innovation rather than scattering AI fairy dust over its product line.
I hope so. I hope there could be a future where Mozilla is purged of these people and returned to being just a browser. Not everything has to be a “platform” with a business model for MBA’s to feast on.
Is this a response to the fact that they may not get paid for having Google as their default search engine? If so, I worry about a bunch of Linux distributions. It’s ironic that a company’s toxic virtual monopoly was paying for so much open software.
Hey, Laura. Fuck you. Fuck your profits and your corporate greed. Enshit yourself till you close down.
Firefox closing down would be pretty big loss since we’d lose all our serious Chrome/Chromium-based alternatives
hey maybe firefox just wants to show that ladybird is worth the wait
Squidward on the floor saying “Future, future”
But actually hexbear does need a future Squidward. We’ve got others but we need future
This Squidward also matches it well.
Frankly, I’m surprised it took them so long to say this publicly. For over a year, Mozilla has had a de facto conflict of interest when it came to their stance on advertisements, so take anything they say about their necessity with a huge grain of salt…
May 2023: Mozilla purchases FakeSpot, a company that sells private data to advertisers. Mozilla keeps selling private data to advertisers to this day.
June 2024: Mozilla purchases Anonym, an AdTech company.
This is just a huge fuck you to their community.
Not everyone?
Does anyone?
Good thing we can fork, I guess, but it’s kinda sad to watch a previously good org die
Fork, blah, blah, blah.
When one of these forks doesn’t depend on Mozilla to do all the heavy lifting of security updates and compatibility fixes, then maybe we can talk seriously about forks. But no fork does fuck-all towards the hard part of maintaining a web browser engine. So forks mean nothing.
So just stick with firefox?
Well, if users don’t the source of the actual work, then none of the forks survive. I don’t know what people think are going to happen.
Shitting on Mozilla seems to be a competitor sport around here sometimes, and it’s fucking self-defeating. In 5 years, there will only be the Chromium engine, and then Google will shut down the opensource side like they pretty much did with Android. And then we’re truly fucked.
Does anyone?
I don’t want to see Mozilla shutdown because Google no longer pays them, or due to the loss of another funding source.
Diversifying their income sources is a good thing.
I’ve been using librewolf over the last week. Honestly… It’s a drop in replacement for me
Does it support containers and sync settings between installs on multiple systems? If so I’m in without hesitation.
Yeah
Thanks. Just set it up on one of my computers. I’ll be doing the rest as time allows. There’s a lot I love about it already, familiar but with better defaults, and including search engines like SearXNG. I hope enough of us can switch and send a message to Mozilla, though that feels very unlikely to stop the enshittification.
oh they’re full on corpo now it sounds like, which is too bad. They should have gone the proton route and go full non-profit org controlled, but here we are.
It’s basically hardened Firefox, you can do all the same things here too. Alas using it with an account kind of defeats the purpose. However you can use your account once to sync everything.
The problem with those sorts of forks is they still require moz to do most of the heavy lifting.
If Firefox stopped being developed they’d all pretty much freeze in place.
I agree to a point, I think some people would pick up the development. Idk if it’d be librewolf or if someone would fork off that, but if Firefox completely shit the bed I think someone would pick up the mantle a bit. We wouldn’t have nearly the release cadence of firefox though.
Technically correct: literally no one does fit the criteria for not everyone.
Does this mean they are gonna brick ublock origin and force me to Google’s 3.0 shit? (I forgot the name of it)
Manifest v3? I gather they’re already moving towards this but not in a manner which harms ad blocking
Very unlikely. They will support new extension API’s (they are already 90%+ compatible with manifest v3) bit Mozilla has committed to maintaining compatibility for the manifest v2 API’s that don’t exist in v3.
Claims otherwise are FUD.
They also are rolling out a modified version of Manifest V3 that restores the ad blocker capability that Google was disabling.
Well y’know what, if the cost of that is some baked in ads on the new tab page I am totally good with that.
YouTube allows just about any ads on their site, so many recent examples of scams and malicious sites advertising on there.
Yeah, I don’t love Manifest V3 adoption, just for what it implies about Google’s ability to push standards it wants. (Is google even pretending it’s not purposely targeting ad blockers with V3?) But if you have to, this is the way to go.
Not good
The only ones who will embrace it are the advertisers…
You’re forgetting about the people in the office building that sit around the big table. They embrace it too.
I wonder if this has anything to do with the Google ad monopoly case?
It’s probably at least a factor, yeah. They’ve been trying to reduce dependence on Google for a long time, which was always a smash hit with the community (not), but if there’s a very concrete scenario where will stop paying, then the urgency ramps up quickly.
But taking on controversial topics because we believe they make the internet better for all of us is a key feature of Mozilla’s history.
Is it?
I would rather have a world where Mozilla is actively engaged in creating positive solutions for hard problems, than one where we only critique from the sidelines.
Maybe your users don’t.
In addition to your good points:
a world where Mozilla is actively engaged
That doesn’t have to mean a world where Firefox itself is involved in this engagement, despite her insistence that it for some reason must be. Firefox is not Mozilla as a whole.
Yeah adblock plus said the same thing. A lot of companies have said the same thing. It always comes down to greed
