• CaptainBasculin@lemmy.ml
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    5 months ago

    The sponsor ads work when they’re neatly aligned aligned with the video’s concept. It wouldn’t budge me to see a manufacturer sponsor a PC build video where one of their products are being used. Or channels like GradeA where they advertise the sponsors in a similar way to their vids.

    What breaks it is when you can feel the ad clearly feels like a last minute insert (which it feels like almost all the time). Even the bigger creators out there do this.

  • psud@aussie.zone
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    5 months ago

    I like Steve Mould’s ad reads. He does science content and seems to only advertise products and services he uses, so his ads are mostly straight “this is what I like about the product, what makes it different to alternatives, this is why I use it, this is the stuff they told me to say”

    He’s one of the few YouTubers I actually believe when he says a product is good

  • FIST_FILLET@lemmy.ml
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    5 months ago

    this is Drew Gooden and The Yard for me. i have whitelisted them on sponsorblock because their ad reads are so fucking funny. also obligatory shoutout to Internet Comment Etiquette

    • chiliedogg@lemmy.world
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      5 months ago

      Yes. But at the same time I’m actually okay with ads for products that are legitimately good and are relevant to me, so long as I know they’re an advertisement.

      Products need marketing. It’s reality. I’d rather get my marketing in the form of a recommendation or review from a trusted source than a random video shoved down my throat.

      A easy example of a good source for me is MKBHD. He gets free stuff and sponsorships, but is selective regarding what he’ll accept sponsorships from, is very clear when a segment is sponsored, and will absolutely say a product is bad or overpriced even if he got it for free.

      • mindbleach@sh.itjust.works
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        5 months ago

        Exploiting trust is worse. That parasocial z-list celebrity isn’t recommending something - they were paid to read corporate propaganda.

        The most painful version of this is Lindsey Ellis’s video on “Manufacturing Authenticity.” It ends with a deep sigh and an ad read. The brand knew she was doing a video about how brands pay the popular kids to shill their whatever, and they did not care, because all that matters is getting a known face to say the words.

        • Promethiel@lemmy.world
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          5 months ago

          What is the problem they’re so pragmatically a part of? And how do you pin both the content creators needing to eat and the reasonable take of that commenter on the poor Marketing executives who care about neither but just want–actually what do they (end goal of marketing, literally, semantically) want, in your eyes while you’re at it? It is their (the marketing execs) side I take it you’re on, since the commenter you replied to is part of the problem and the creators do “an ad is an ad” things?

          Challenge; remember capitalism exists in the world as it must as the beginning of your answer (but if you can make it vanish and it all works out by the end of the answer, that’s cool too as lots of us are looking for that one).

          How is that other commenter part of the problem, actually part of the problem suspect?

    • mexicancartel@lemmy.dbzer0.com
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      5 months ago

      Insurance company : Oh you paid for insurance but we won’t cover your costs

      Finally claims insurance after months of waiting

      Hospital : You have an insurance so the bill is 8x higher but no you don’t need to pay all of them half is paid by insurance not you only have to pay 4x the money without insurance

      • Wilzax@lemmy.world
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        5 months ago

        but you have to pay the full amount anyway and go through insurance because you have a deductible that needs to be met because your annual physical isn’t supposed to happen until November when you get time off around Thanksgiving but you don’t want to have to pay the full non-insured price of this and not count it to your deductible when you KNOW that you’ll have to pay the full cost of that primary care visit and your 45-year-old colonoscopy coming up and everything is terrible.

    • lost_faith@lemmy.ca
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      5 months ago

      “Hi, I’m the Adstronaght…”

      I like him because his ads are funny (like his skits) AND after his skits so you don’t have to watch.

  • grue@lemmy.world
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    5 months ago

    I barely watched any of them, but Sampson Boat Co (the people rebuilding Tally Ho) put together some moderately high-effort sponsor segments, with a melodramatic plot and hammy acting and costumes made out of construction materials and such.

  • Catoblepas@lemmy.blahaj.zone
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    5 months ago

    MiniMinuteMan did a bit where he just juggled while talking about the sponsor and you know what, it fucking worked on me. Jangle those keys for me.

  • joelfromaus@aussie.zone
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    5 months ago

    Honestly, Grim Kleapers ads are almost a highlight to me. Such a memelord, wacky and entertaining.