I vote for not giving corporations shit for one of the few positive things they do. Honestly, I worry that this backlash against corporations supporting LGBTQ+ people is actually often being pushed by homophobes.
Maybe it’s shallow and maybe it’s not very long lasting, but at least it’s public and positive.
ya as much as it’s just virtue signalling, it’s still showing that LGBTQ+ people are being supported by majority, there will indeed be something to worry about if they stopped suddenly.
I can see a small silver lining here.
- Queer folx (at least on the Fediverse) are too smart to fall for it.
- Conservatives are dumb enough to get upset.
Public, profit-motivated veneers of support are at least not public displays of homophobia.
A society where 100% of its e.g. banking sector pretends to care about pride month should normalize gay lifestyles more than a society where that sector is openly hostile to them. If someone raises a kid who sees pride flags on every building, even if their parents suck those shallow displays may subconsciously still have a positive effect at the end of the day.
I’d rather have genuine support but the fake crap is at least better than hate?
Good point. Facade alter people perspective far quicker than waiting for systemic change, and once perspective change, systemic change will follow. Better to have acceptance plaster everywhere, even if it’s hollow or propaganda-ish, than hate.
Public, profit-motivated veneers of support are at least not public displays of homophobia.
Have you seen Target’s pride month collection this year? I’d say that it counts as a public display of homophobia, it’s so bad. (Also they aren’t crediting their few artists this year.)
Happy marketing month everybody!
Some brands are doing the right thing by donating profits or featuring designers from the community.
https://www.out.com/gay-pride-parade/brands-pride-products-2024#rebelltitem6
This is why I dodge some of the big city pride events.
Too many banks.
You don’t want a FREE TOASTER with new account???
Even if it isn’t altruism, it is a sign and people just freaked out over rainbows on beer cans.
I mean sure, you shouldn’t think a company is your friend, but if they publicly declare support, I wouldn’t attack them neither.
Stop bitching about being a valuable demographic. It’s tiring.