They also used to creep me out, but Siri was the one that got me. Of the majors, Apple is most concerned about privacy and the only one whose business model is not exploiting us that way. More importantly, as something on personal devices, it’s still useful if you require a click rather than always listening. It becomes normalized, and you no longer consider what you’re giving up

Then we discovered using Alexa as an intercom, and the convenience of always having it listening in every room, and threw out our own privacy. I’d really like to claw this back