• LandedGentry@lemmy.zip
      link
      fedilink
      English
      arrow-up
      48
      arrow-down
      3
      ·
      edit-2
      1 day ago

      completely disagree with this. From a visual standpoint, I actually find perfume commercials really interesting to study for my own work (camera/editing). They do some really wild shit because there are basically no rules and being artsy/weird is part of the visual culture of perfumes now. What they do with light/texture in particularly is always really striking, you can get really interesting ideas for how to do dream or hallucinating sequences

      Music videos get even more latitude - there are no real “rules” you can just do whatever you want lol

      • GingaNinga@lemmy.world
        link
        fedilink
        arrow-up
        12
        ·
        1 day ago

        I miss funny ads. Everything is so sanitized and boring, bring the humour back! If you want my attention or business get creative! make me remember!

        • Zwiebel@feddit.org
          link
          fedilink
          English
          arrow-up
          17
          ·
          1 day ago

          I don’t want to see any ads. If you want my business, make a good product. Word of mouth will make me buy it at some point

          • GingaNinga@lemmy.world
            link
            fedilink
            arrow-up
            6
            ·
            1 day ago

            I 100% agree, I’ve adblocked all my devices and refuse to be advertised to in general. I only commented this because I’m at my parent’s house watching cable with them and those are the only ads I’m ever exposed to.

        • entwine413@lemm.ee
          link
          fedilink
          arrow-up
          1
          ·
          1 day ago

          What ads are you watching? Basically everything I’ve seen lately is trying really hard to be goofy.

          • GingaNinga@lemmy.world
            link
            fedilink
            arrow-up
            5
            ·
            1 day ago

            Theres a difference between goofy and actually funny/smart. The goof stuff is just cringe and offputting.

      • Sentient Loom@sh.itjust.works
        link
        fedilink
        English
        arrow-up
        4
        arrow-down
        1
        ·
        edit-2
        1 day ago

        Even the best ads are slop, just because it’s ads. But it’s totally legit to probe them for technique, and to also take the job and make it into a work of art (which is ultimately slop because it’s ads)

        • LandedGentry@lemmy.zip
          link
          fedilink
          English
          arrow-up
          5
          arrow-down
          1
          ·
          24 hours ago

          I mean that’s an entirely different discussion. I completely agree that advertising is bad for society. But to act like perfume commercial commercials are rote and frivolous, besides the objective itself of course, is just untrue

  • Bouzou@lemmy.world
    link
    fedilink
    arrow-up
    21
    ·
    1 day ago

    It’s always mobile game or sports betting ads that are the most “wtf?” levels of complex, which tells you something…

  • WanderingThoughts@europe.pub
    link
    fedilink
    arrow-up
    10
    ·
    1 day ago

    These ads always seem to me like someone was way too ambitious and made a feature length script with a full story and world building. That got cut up in just a few scenes that are filmed. The bosses said it’s still to long so those scenes got cut up in just a few fragments of a second each. In the end you get this fever dream kind of thing and nobody knows what’s happening.

    • shneancy@lemmy.world
      link
      fedilink
      arrow-up
      3
      ·
      20 hours ago

      seeing as it’s ridiculously hard to begin a career in filmmaking, a lot of filmmakers wanting to get into the field have to start in places where there’s always work to do - and that often haplens to be in ad companies

    • pelespirit@sh.itjust.works
      link
      fedilink
      arrow-up
      2
      ·
      edit-2
      1 day ago

      I like that one, it makes sense for a toilet paper company and is funny. The Church’s Chicken ad is unbelievably bad. I can’t find it though. It has a white rapper with the most rhythmically challenged customers appreciating his horrible rap.

      Okay, it’s Harry Mack, but this isn’t it. There is one that is freaking hilarious.https://www.youtube.com/watch?v=hkJtNwU_tZw